Gaya APA

Kotler, P., Keller, K, L. (2009). A FRAMEWORK FOR MARKETING MANAGEMENT (4th). New Jersey: PEARSON PRENTICE HALL.

Gaya MLA

Kotler, Philip., Keller, Kevin, Lane. "A FRAMEWORK FOR MARKETING MANAGEMENT". 4th New Jersey: PEARSON PRENTICE HALL, 2009. Text.