Gaya APA

KIM, W, C., MAUBORGNE, R. (2005). BLUE OCEAN STRATEGY : How to Create Uncontested Market Space and Make The Competition Irrelevant . : .

Gaya MLA

KIM, W, Chan., MAUBORGNE, Renee. "BLUE OCEAN STRATEGY : How to Create Uncontested Market Space and Make The Competition Irrelevant". : , 2005. Text.